Consumer Discretionary Sep 10, 2021 11:14 AM (GMT+8) · EqualOcean
Recently, more than 200 Taobao education certification lecturers conducted an "online consultation" to "shop diagnosis" for merchants 1-to-1. For a long time, Taobao education certified lecturers come from businesses. They understand practical operation, have experience and are willing to share. At present, nearly 300 businesses have joined the lecturer team. Purple zero, the teacher in charge of Taobao education, said, "September 10 is Alibaba's customer day. We organize lecturers to help businesses solve problems in store operation and better prepare for double 11. At the same time, we also invite sophomores to answer common problems of businesses through multi platform live broadcasting." It is understood that this year's double 11, Taobao education will provide novice courses, Q & A and consultation for businesses participating in double 11 for the first time. Set up a special training camp for tmall's double 11 industry champions to help detonate new tracks, new categories and new brands in the promotion. Launched the "double 11" industry learning plan in 20 cities across the country, and opened small stoves for regional characteristic brands through hands-on free training. At present, businesses can learn free e-commerce courses developed by lecturers, watch live broadcasts and ask questions on Taobao education official website, business growth level background, Qianniu workbench and business community. Since this year, Taobao tmall has successively launched a series of measures such as free business advice, free three treasures and one coupon, and comprehensive fee reduction of return freight insurance to help businesses reduce costs and increase efficiency. Among them, Taobao education has launched more than 1000 official, free and zero threshold e-commerce courses, so that businesses can learn while selling in the business background. The cumulative broadcasting volume of the courses has exceeded 8 million.