Bairun Shares

Is the U.S. TikTok the biggest opportunity for going global in 2024?

TikTok, a short-video social platform under ByteDance, made its debut in May 2017 and has since become a global phenomenon with over 1 billion active users worldwide.

Mexicans Who Can’t Afford Tacos Flock to Chinese Restaurants

As Mexico's iconic tacos become a luxury due to soaring food prices, Chinese cuisine is emerging as a popular and affordable alternative for the local. Inflation in Latin America, exacerbated by the pandemic and geopolitical tensions, has turned traditional meals into a financial burden, with the price of cilantro in Mexico quadrupling. Meanwhile, Chinese restaurants, by localizing their supply chains and catering to local palates, are gaining traction.

CHAGEE Eyes U.S. IPO Amid Go-Global Push

In 2023, CHAGEE expanded with over 2,000 new stores, and plans to open another thousand this year. In April, they signed tennis star Zheng Qinwen, successfully leveraging a crucial Olympic marketing window. CHAGEE has quickly become the "lucky star" of the tea beverage industry, capturing everyone’s attention.

New Trend in Brazilian Online Shopping: Social Media Dominates

EqualOcean reports that a recent survey by payment technology company Adyen reveals that 65% of Brazilians are accustomed to shopping online via social media.

Indonesia's New Agriculture Policy Attracts Chinese Investment