Consumer Staples May 16, 2022 09:05 AM (GMT+8) · EqualOcean
During the 517 food festival of Jingdong supermarket, five brands including Mars Wrigley, BabyCare, Budweiser, Haitian and Yili jointly launched the global marketing methodology under the new consumption trend, and jointly launched the special planning of "innovation marketing" with, so as to locate the new driving force of global marketing from the trend and classic marketing cases and jointly build the maximum increment field of the brand. Wang Feng, general manager of the marketing department of Jingdong retail super Omni channel business group, said: "creating new products and supporting cutting-edge brands are the top priority of our service brands and businesses. We will create a win-win global new product launch model, help the rapid incubation of brand new products into Omni channel explosive products, and build a unified user mind of Omni channel."