Yuanqi forest registered "undergraduate" trademark

Chinese Restaurant Brands Going Global: What Keeps Customers Coming Back After the Opening?

How long can the queues outside a brand’s first overseas store last? And how many customers drawn in by the novelty will become regulars? For Chinese restaurant brands expanding internationally, opening a store is only the beginning of the challenge of building a local business and retaining customers.

Haitian Acquires Hong Kong’s Amoy Food to Add an Established Overseas Platform

Foshan Haitian Flavouring and Food（海天味业）has completed the acquisition of all equity interests in Amoy Food Limited（淘大）, the Hong Kong food brand founded in 1908. The deal gives China’s leading condiment producer an established international brand and sales network, rather than requiring it to build overseas distribution market by market.

Unpacking China | Key Chinese Firms to Watch This Week （06/09/2026-12/09/2026）

Amid fast-paced changes that fill the business community with excitement, angst and trepidation, EqualOcean will publish a series of roundup articles to document the major events related to Chinese companies going global every week.

DYU Raises Nearly CNY 100 Million in Pre-B Round to Expand Overseas Retail and Smart-Mobility Products

DYU（大鱼智行）, a Chinese electric-bike and smart light-mobility company, announced on September 10 that it had completed a Pre-B funding round of nearly CNY 100 million. Tongxin Capital（同鑫资本）led the round, with several other institutional investors participating. The proceeds will support product development, AI capabilities, international brand building and supply-chain improvements.

EqualOcean Presents: China Big Tech Crackdown Winners

This research report gathers all the information you need to understand the recent antitrust regulation shifts in China and analyzes ten companies that are likely to win big from them.