Technology Author:EqualOcean News Yesterday 04:21 PM (GMT+8)

Amid fast-paced changes that fill the business community with excitement, angst and trepidation, EqualOcean will publish a series of roundup articles to document the major events related to Chinese companies going global every week.

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Weekly Overview (28/06-04/07)

1. Anker Innovations (安克创新) Debuts on the Hong Kong Stock Exchange, Raising Approximately HK$4.5 Billion

2. Unitree Robotics (宇树科技) Receives STAR Market IPO Approval, Set to Become China’s First Publicly Listed Humanoid Robotics Company

3. BYD (比亚迪)’s Overseas Sales Reach 789,400 Units in H1, Overseas Share Rises to 43%

4. EU Abolishes Duty-Free Exemption for Parcels Under €150, Accelerating Shift Toward Overseas Warehousing

5. UN WP.29 Adopts the World’s First Technical Regulation for Automated Driving Systems, XPeng (小鹏汽车) Says Global Market Entry Could Begin by End-2026

6. Chery Group (奇瑞集团)’s June Exports Surpass 190,000 Units, Setting a New Monthly Record for the Fourth Consecutive Month

7. Home Original Chicken (老乡鸡) Forms Joint Venture with Singapore’s Jumbo Group (珍宝餐饮集团), Marking a New Model for Chinese Fast-Food Expansion into Southeast Asia

8. Mammoet Tech (麦麦科技) Secures Order for Over 10,000 Agricultural Robots from Malaysia, Covering Rubber and Durian Plantations

9. JD.com (京东) Launches JoyRobocare Robot Maintenance Service in Europe, Expanding Embodied AI After-Sales Capabilities

10. Haier COSMOPlat (海尔卡奥斯) Breaks Ground on New Factory in Thailand, Expanding Its Global Smart Manufacturing Network

11. SAIC Motor (上汽集团)’s June Exports and Overseas Production Both Grow More Than 60% Year-on-Year

12. Kingfa (金发科技) Accelerates Construction of Manufacturing Bases in Poland and Mexico

13. Brazil Drops Investigation into 99Food, Rejects Keeta (美团Keeta) Injunction Request

14. China’s New Regulation on Outbound Investment Takes Effect on July 1

Selected Developments

1. Anker Innovations (安克创新) Debuts on the Hong Kong Stock Exchange, Completing Its “A+H” Capital Market Presence with Over 95% of Revenue from Overseas

[Event] Anker Innovations officially debuted on the Hong Kong Stock Exchange, pricing its shares at HK$99.32 and raising approximately HK$4.5 billion. With a market capitalization of around HK$57.8 billion, the listing establishes the company as an A+H dual-listed enterprise. Anker generates more than 95% of its revenue from overseas markets, with products sold in over 180 countries and regions, making it one of China’s most globally oriented consumer electronics brands.

Anker’s growth reflects the evolution of Chinese consumer brands going global. Starting as a seller of charging accessories on Amazon, the company has expanded into a portfolio of global brands—including Soundcore, Eufy, and Nebula—and built a presence across major international retail channels. The Hong Kong listing is expected to provide additional capital to support continued investment in R&D, brand building, and global channel expansion.

The listing also highlights a broader shift in how Chinese consumer brands compete internationally. Rather than relying primarily on manufacturing efficiency or cross-border e-commerce platforms, leading companies are increasingly investing in brand equity, localized operations, and international capital markets. Anker’s A+H structure reflects this transition from export-driven growth to long-term global brand building.

2. BYD (比亚迪)’s Overseas Sales Reach 43% of Total Deliveries in H1, Marking a New Phase of Global Expansion

[Event]  BYD (比亚迪) reported first-half 2026 sales of 1.83 million new energy vehicles, including 789,400 units sold overseas, bringing international markets to 43% of its total sales. In June alone, the company exported 175,300 vehicles, up 95% year-on-year, continuing its rapid overseas growth.

Compared with just a few years ago, when overseas business relied primarily on vehicle exports, international markets have become one of BYD’s principal growth engines. Following the start of production at its Thailand plant and continued progress on manufacturing facilities in Hungary and Brazil, the company is building a localized production network spanning Asia, Europe, and Latin America. This strategy is expected to reduce logistics costs, mitigate trade barriers, and strengthen regional supply chain capabilities.

The growing share of overseas sales also reflects a broader shift in the globalization strategy of Chinese automakers. Competition is increasingly moving beyond exporting finished vehicles toward establishing local manufacturing, sales, and after-sales service networks. As global markets become more complex and trade barriers continue to evolve, localized operations are becoming a key factor in sustaining long-term international growth.

3. Unitree Robotics (宇树科技) Receives IPO Registration Approval, Marking a New Stage of Capitalization for the Humanoid Robotics Industry

[Event] The China Securities Regulatory Commission has approved Unitree Robotics (宇树科技)’s IPO registration, clearing the way for the company’s listing. The process took just 104 days from acceptance to approval, and Unitree plans to raise CNY 4.202 billion. Public information shows that the company shipped more than 5,500 humanoid robots in 2025, ranking among the world’s leading players by shipment volume.

In recent years, embodied AI has become one of the most closely watched fields in the global AI industry. Humanoid robots are also moving beyond laboratory prototypes into industrial manufacturing, research, education, and commercial applications. Unitree’s IPO not only gives the company access to public capital, but also provides funding support for future R&D, mass production, and global commercialization.

From electric vehicles to humanoid robots, China’s emerging industries are increasingly following a development path built around technological breakthroughs, scaled manufacturing, and capital market support. Unitree’s IPO could become an important milestone as the embodied AI industry moves toward broader commercialization and industrial-scale deployment.

4. The EU Abolishes the Duty-Free Exemption for Parcels Under €150, Accelerating the Shift Toward Overseas Warehousing

[Event]  On July 1, the European Union officially abolished its long-standing duty-free exemption for imported parcels valued below €150. Under the new rules, low-value cross-border shipments will be subject to customs duties and related charges, while goods fulfilled through overseas warehouses will continue to benefit from lower overall logistics and compliance costs.

For years, the low-value exemption served as a key pillar of China’s cross-border e-commerce model, enabling merchants to ship products directly from China at relatively low cost. With the policy now removed, sellers that rely heavily on direct shipping are expected to face higher operating expenses, prompting many to accelerate investments in overseas warehouses and localized inventory management.

The policy also signals a broader shift in Europe’s e-commerce landscape. Rather than competing primarily on cross-border shipping efficiency, merchants will increasingly need to strengthen local fulfillment capabilities, regional supply chains, and inventory management. As regulatory requirements become more stringent, localized operations are likely to become a defining advantage for Chinese brands expanding in the European market.

5. Home Original Chicken (老乡鸡) Forms a Joint Venture with Jumbo Group (珍宝餐饮集团), Introducing a New Model for Chinese Fast-Food Expansion in Southeast Asia

[Event] Home Original Chicken (老乡鸡) has announced the establishment of a joint venture with Singapore-listed Jumbo Group (珍宝餐饮集团), with the Chinese fast-food chain holding a 51% controlling stake. The new entity will operate the brand in Singapore, marking the first time a Chinese fast-food chain has entered Southeast Asia through a majority-owned joint venture rather than the traditional franchise or licensing model.

Chinese restaurant brands have historically relied on franchising to expand overseas, allowing for rapid store growth but often sacrificing operational consistency and supply chain control. By taking a controlling stake in the joint venture, Home Original Chicken retains greater influence over menu development, store operations, product quality, and supply chain management while leveraging Jumbo Group’s local market expertise.

The move reflects an evolving globalization strategy among Chinese restaurant brands. Rather than prioritizing rapid expansion through franchising, companies are increasingly treating overseas markets as long-term operating markets that require stronger local management, integrated supply chains, and deeper brand control. This shift may become an increasingly common approach as Chinese restaurant chains expand across Southeast Asia.

6. The UN Adopts the World’s First Technical Regulation for Automated Driving Systems, with China Participating in Global Standard Setting

[Event] The United Nations World Forum for Harmonization of Vehicle Regulations (WP.29) has officially adopted the world’s first Global Technical Regulation (ADS GTR) for Automated Driving Systems. The framework was jointly developed by China, the European Union, the United States, Japan, the United Kingdom, Canada, and other participating members, establishing a common technical foundation for the global commercialization of autonomous driving.

Until now, differences in regulatory requirements across countries have posed a major challenge for autonomous driving companies seeking to expand internationally. A unified technical framework is expected to provide clearer guidance for vehicle certification, product development, and market access, reducing compliance uncertainty for companies operating across multiple regions.

The adoption of the regulation also signals a broader shift in the industry’s competitive landscape. As global standards gradually converge, success will depend not only on technological leadership but also on the ability to meet international certification requirements, adapt to local regulations, and commercialize products across different markets. Converting technological advantages into global market access is likely to become the next major challenge for autonomous driving companies.