On April 23, The 21st Shanghai International Automobile Industry Exhibition (hereinafter referred to as "Auto Shanghai 2025") kicked off, where SAIC Commercial Vehicles unveiled a new strategy to lead the industry's transformation and upgrading. As the core carrier of this strategic upgrade, SAIC MAXUS made its appearance with the theme "Youthful Wealth Creation · Better Life," showcasing multiple wealth-creating new models alongside ecosystem partners, including HUAWEI ADS 4
Centering on users, SAIC MAXUS not only upgraded its products but also collaborated with industry partners to shift from "vehicle manufacturing" to "ecosystem building," achieving industry-leading TCO (Total Cost of Ownership) and delivering value across the entire vehicle lifecycle for users.
SAIC Commercial Vehicles Strategy Aims for Global Top Tier
As the earliest light commercial vehicle enterprise in China, SAIC Commercial Vehicle will build an internationalized scientific and technological eco-commercial vehicle group, and puts forward the goal of “doubling the sales volume and exceeding the annual sales volume of 500,000 units” in five years, and aims at the first tier of global commercial vehicles with the three strategic pivots of “No. 1 in light commercial vehicles in China”, “No. 1 in new energy light commercial vehicles in China” and “No. 1 in light commercial vehicles export in overseas market”.
At present, the global distribution network of SAIC MAXUS has been initially established, forming five key core markets, with products covering 73 countries and regions around the world, and developed countries such as Australia, New Zealand, the United Kingdom and Ireland have become the main source of overseas sales.
At present, the global commercial vehicle market is ushering in a new round of development opportunities. With the global economic recovery and logistics demand growth, the commercial vehicle market continues to expand, especially under the wave of new energy and intelligent transformation, the electric commercial vehicle market ushered in a big time, from the data, the new energy commercial vehicle penetration rate jumped from 11.09% to 14.87% in 2023-2024.
SAIC MAXUS & HUAWEI ADS4: Pioneering Intelligent Commercial Vehicles
A key highlight at Auto Shanghai 2025 is the strategic partnership between SAIC MAXUS and HUAWEI ADS4. The two sides have already collaborated in intelligent connectivity and cloud services, with the first joint innovations set to debut in the Interstellar Series pickup trucks, featuring real-time vehicle monitoring and smart cargo management via Huawei ADS 4 Cloud. This marks a shift from "simple functional add-ons" to "cloud-integrated intelligence."
The future collaborations will focus on smart cabins and advanced driver assistance systems (ADAS), propelling commercial vehicles into the era of "premium intelligence." As the first LCV（light commercial vehicle brand to partner with Huawei ADS, SAIC MAXUS ensures smart technology truly serves users' wealth creation and daily lives while leading the industry’s intelligent transformation.
Launching a CNY 1 Billion Wealth Creation Fund for Young Strivers
Commercial vehicles are not cold tools, but the spark that ignites dreams. SAIC MAXUS will be a solid booster for the strugglers, launching the CNY 1 billion wealth creation fund program at the Auto Shanghai 2025 to provide every struggler with “three buckets of gold” : the “EDeliver” starting at CNY 88,800, the “Deliver” at CNY 86,800, and the MPV at CNY 69,800. In addition, SAIC MAXUS also launched a 0 down payment, 60-period ultra-long loan, and a gift of up to CNY 20,000 worth of powertrain and after-sales worry-free maintenance.
Additionally, SAIC MAXUS partnered with the Veteran Affairs Administration, establishing a special fund for veterans. On top of the above wealth creation policy, all ex-servicemen can enjoy up to CNY 30,000 start-up fund, paving the way for the strugglers with real money.
User-Centric Approach: Building a Full-Scenario Mobility Ecosystem
In addition to the new strategic blueprint, SAIC MAXUS also visualizes user value and creates exclusive mobility solutions for different groups of people at the booth.
With its modular design, electricity cost of only 10 cents per kilometer, and high-quality configurations, the customized version of the EDeliver food truck is an ideal choice for mobile business. With its strong potential for customization, EDeliver can meet the needs of various scenarios, making it a “money-making EDeliver”. As the world's first super-hybrid lightweight passenger, PHEV LCV，Deliver Far Boundary（新途远界） makes long-distance travel easier with its outstanding performance, including over 1,000 kilometers of comprehensive range, L2-level intelligent assisted driving, and one-minute quick-charging of one degree of electricity. As the “world's only 100,000-grade hybrid MPV”, the G50 has a measured long range of 1412.8km and a large space with seven seats, saving more than 10,000 RMB in fuel per year on average, making it the king of family MPVs. Interstellar X（星际X） adopts the industry's first “load-bearing body with beams” star bridge architecture, to realize the integration of the car body and frame, greatly improving the cross-country passability and ride comfort.
Whether you are a family user, an off-road player, or an entrepreneurial pioneer, there will always be a car that can impress you at SAIC MAXUS's booth at Auto Shanghai 2025.
Driven by the dual-wheel drive of wealth creation and dream creation, and building a new ecology of user value, SAIC MAXUS opens a new chapter in the high-quality development of China commercial vehicles. Walking with the times and hundreds of millions of wealth creators, SAIC MAXUS will make commercial vehicles the “wealth creation partner” of young entrepreneurs and the “life partner” of family users, accompanying them to a better life.